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Dark Knight “Why So Serious” Billboard

Posted on Sunday, January 13th, 2008 by Peter Sciretta

Why So Serious

/Film Reader Gianni V spotted this new Dark Knight advertisement at the Edwards Ontario Palace in Ontario California. A bunch of the Gotham Times newspapers were plastered over a large board. Click on the photo above to enlarge. Excuse the quality, it came from a camera phone.

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Tags

Action/Adventure, Comic Book/Superhero, Images, Movie Marketing, Sequels, Warner Brothers, 

  • Abel
    WOOOO Ontario Represent i have to go check this out about 15 minutes from my house
  • this is too cool
  • Liz
    Awesome. I love the scattered viral marketing for this.
  • Captain Awesome
    I really love this films "organic" marketing campaign. It fits the Joker's style very well.
  • JackNapierIsDeadToMe
    hey i found a new joker picture that i bet no one has seen...its from the interigation scene that weve seen a bunch of photos of.....i found it on ebay....its a picture from the interrigation but its signed by ledger....looks like scribble but it matches up all other sigs.....i dont know how to post the picture or send it to the site to be posted so just goto ebay and look up some dark knight joker shit and ull see it.....there hasnt been much coverage from the dark knight since the trailer so this is digging deep but its worrth it
  • Bitters
    This is fake. Blatantly fake.
  • Bizibizang
    Definitely fake. This whole campaign has been about consistency, and this just doesn't seem to fit with everything else.
  • Gianni
    I am the Gianni V who took the picture and I can reassure you that it isn't fake. It was in the theater next the IMAX entrance.
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