Comments on: Posters: Drillbit Taylor and Hancock http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/ Blogging the Reel World Wed, 9 Jul 2008 13:38:26 +0000 http://wordpress.org/?v=2.5.1 By: Captain Awesome http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-155193 Captain Awesome Mon, 31 Dec 2007 02:24:24 +0000 http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-155193 Modern movie posters suck most of the time. I miss when they would do cool artwork or symbolic shots to showcase a film in a printed poster. Those 2 suck. Modern movie posters suck most of the time. I miss when they would do cool artwork or symbolic shots to showcase a film in a printed poster.

Those 2 suck.

]]> By: Kevin Crossman http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-155068 Kevin Crossman Sun, 30 Dec 2007 21:56:50 +0000 http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-155068 What was wrong with the Walk Hard marketing exactly? I like the Drillbit poster. At the very least, it thankfully avoids the bold red lettering that every comedy since Wedding Crashers has adopted. I also like the trailer, though it remains to be seen how much of the movie is Owen + the kids vs. The Kids + Owen (prefer the former to the latter). What was wrong with the Walk Hard marketing exactly?

I like the Drillbit poster. At the very least, it thankfully avoids the bold red lettering that every comedy since Wedding Crashers has adopted. I also like the trailer, though it remains to be seen how much of the movie is Owen + the kids vs. The Kids + Owen (prefer the former to the latter).

]]> By: dopiestghost http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-154313 dopiestghost Sat, 29 Dec 2007 19:59:48 +0000 http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-154313 The Hancock poster is a satire of the Spider-Man posters. The sunglasses are reflecting the city, like Spidey's eyes. They're the same color, to boot. Check it out: http://www.impawards.com/2002/spiderman_ver2.html The Hancock poster is a satire of the Spider-Man posters. The sunglasses are reflecting the city, like Spidey’s eyes. They’re the same color, to boot. Check it out: http://www.impawards.com/2002/spiderman_ver2.html

]]> By: TheDohDoh http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-154311 TheDohDoh Sat, 29 Dec 2007 19:54:52 +0000 http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-154311 And anyone who is saying "What's that weird expression on his face" - I'd called that the expression of a mildly perturbed ubermensch. As for Drillbit - that trailer that premiered a while back is obnoxious and the opposite of funny. Was the Rock busy? I don't care who wrote it, nobody will go see this except desperate families. The Drillbit poster looks like some bootleg you'd find on the streets of Hong Kong. And even worse, Wilson looks vacant. And anyone who is saying “What’s that weird expression on his face” - I’d called that the expression of a mildly perturbed ubermensch.

As for Drillbit - that trailer that premiered a while back is obnoxious and the opposite of funny. Was the Rock busy? I don’t care who wrote it, nobody will go see this except desperate families.

The Drillbit poster looks like some bootleg you’d find on the streets of Hong Kong. And even worse, Wilson looks vacant.

]]> By: TheDohDoh http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-154300 TheDohDoh Sat, 29 Dec 2007 19:46:35 +0000 http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-154300 I actually think the Hancock poster's similarity to IAL is purposeful and smart. It will catch people's attention and draw them in wondering why an IAL poster is circulating online/in the theater, and I think the glasses, the grizzle, and the raggedy beanie he's wearing set it enough apart to not be mistaken - not to mention the Hancock logo's appearance therein. People don't seem too jazzed on the recent trailer, but it caught me off guard. I quite liked it. Seeing a regular slacker pile into highway signs and throwing a whale - the sort of stuff we see in all comic trailers now, esp Ironman and Supes, kind of rips the exhausted genre out of its seat and laughs in its face. And I like that Hancock is an origianl character not out of a graphic novel. There is a lot of room here to parody comic book flicks in a way that an Epic Movie will never succeed at. And it's great to see Will Smith not playing the likeable beefcake-type for a change. SFX look sick too. I actually think the Hancock poster’s similarity to IAL is purposeful and smart. It will catch people’s attention and draw them in wondering why an IAL poster is circulating online/in the theater, and I think the glasses, the grizzle, and the raggedy beanie he’s wearing set it enough apart to not be mistaken - not to mention the Hancock logo’s appearance therein.

People don’t seem too jazzed on the recent trailer, but it caught me off guard. I quite liked it. Seeing a regular slacker pile into highway signs and throwing a whale - the sort of stuff we see in all comic trailers now, esp Ironman and Supes, kind of rips the exhausted genre out of its seat and laughs in its face. And I like that Hancock is an origianl character not out of a graphic novel. There is a lot of room here to parody comic book flicks in a way that an Epic Movie will never succeed at. And it’s great to see Will Smith not playing the likeable beefcake-type for a change. SFX look sick too.

]]> By: ij00mini http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-154214 ij00mini Sat, 29 Dec 2007 17:50:28 +0000 http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-154214 The simple fact that it's Will Smith, NYC, and he looks bedraggled could lead someone to combining the two movies, I think. The simple fact that it’s Will Smith, NYC, and he looks bedraggled could lead someone to combining the two movies, I think.

]]> By: Steven http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-153895 Steven Sat, 29 Dec 2007 08:44:17 +0000 http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-153895 The "Hancock" poster looks okay but I don't like the slogan. I hope they've got better ideas in the pipe for later campaigns. As for "Drillbit Taylor", I'm completely sold on the concept and I have faith in Apatow, can't wait. :) The “Hancock” poster looks okay but I don’t like the slogan. I hope they’ve got better ideas in the pipe for later campaigns. As for “Drillbit Taylor”, I’m completely sold on the concept and I have faith in Apatow, can’t wait. :)

]]> By: Peter Sciretta http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-153858 Peter Sciretta Sat, 29 Dec 2007 07:38:39 +0000 http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-153858 of course you aren't, you read /Film...:) But I'm sure that more people than you think will be quick to draw comparisons. of course you aren’t, you read /Film…:)

But I’m sure that more people than you think will be quick to draw comparisons.

]]> By: ciji http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-153853 ciji Sat, 29 Dec 2007 07:31:22 +0000 http://www.slashfilm.com/2007/12/28/posters-drillbit-taylor-and-hancock/#comment-153853 There's no way I'd confuse "I Am Legend" with "Hancock" because, well... I'm not a moron. ;-) There’s no way I’d confuse “I Am Legend” with “Hancock” because, well… I’m not a moron. ;-)

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