
Cinematical has posted the new theatrical poster for Richard Kelly’s Southland Tales, and it doesn’t look good.
Don’t get me wrong. I want Southland Tales to be good. Even if it isn’t good, I want it to make money just because I feel Richard Kelly somehow deserves it. But when a movie distributor clearly has no idea how to sell a film, or starts using deceptive marketing materials, that is usually a sure sign that the film will fail at the box office. This poster has too much going on, and gives me no indication of what this movie is about. The double poster layout is confusing, and the film’s stars are clearly in focus to attract an audience that might not otherwise enter into such a film. It seems like something that would be devised by a marketing department for the DVD release of a failed theatrical movie (Donnie Darko anyone?).
Check out the new poster after the jump.







September 12th, 2007 at 6:33 am
What the hell is going on with this poster? It seems like a poster in a poster. Very bad.
September 12th, 2007 at 7:11 am
I actually dig the poster. Think it’s pretty cool.
September 12th, 2007 at 8:10 am
Such a boring poster … I agree with ya on this one!!!
September 12th, 2007 at 8:42 am
I get the upside down American flag, but its still way too busy. Looking at it, I have no clue what this movie is suppose to be about
September 12th, 2007 at 12:21 pm
I’m loving the Star’s IN the Strips look.
You seem to be the only major site that dislikes this poster… or at least the only one that is actually saying so.
November 29th, 2007 at 9:31 am
Nice
January 8th, 2008 at 7:54 am
Cool.